5 Bad Habits that Will Tank Your Social Media Marketing

When I think about social media, I start to sound a lot like somebody's cranky grandma. Back when I was starting out in marketing, we didn't have all this Twitter or LinkedIn or Facebook. If you wanted to run an ad, you bought a classified. In the … [Read more...]

Influencer marketing platform Buzzoole introduces automated reporting on Instagram Stories

Influencer marketing platform Buzzoole has launched a new integration with Instagram that will allow brands to monitor 'stories-based' influencer marketing campaigns.The platform, owned by Facebook, recently reached one billion monthly users and … [Read more...]

Paradigm Shift: New Facebook Tool Makes Influencer Marketing the New Norm

Today's connected consumer represents a sharp departure from the consumer of the past: relentless in pursuing information, sceptical, savvy, and suspicious of traditional advertising approaches. That being the case, marketers in both the B2C and B2B … [Read more...]

Influencer Marketing Is Going Mainstream With Facebook’s Upcoming Tool

The world's largest social network just sent a clear signal that the future of advertising on its platform is in influencer marketing.Facebook's launch last Monday of its Brand Collabs Manager search engine—which will help connect marketers to social … [Read more...]

New Survey: Nearly 70% of Businesses Use Email Marketing

But is email marketing really dead? Not according to statistics. There are more than 4 billion email accounts across the world, and businesses are more successful at reaching consumers through email than social media: 90% of emails reach the correct … [Read more...]

3 Remarkable Ways to Scale Your Content Marketing

Each day about 2 million blog posts, and billions of content pieces on Twitter, Facebook, Instagram and other platforms are published without fail. Marketers are faced with capturing their own new Pokémon monsters to stand out and lead. Despite these … [Read more...]

10 Ways to Make Your Content Marketing Go Viral

How do you send content viral? Viral content is any piece of media that becomes wildly popular overnight. It could be a Youtube video, Facebook post, tweet, or almost any social media content that gets shared thousands and thousands of times. Viral … [Read more...]

Top 10 Tips on How to do Social Media Marketing Organically Today

Social media marketing today has changed a lot. With the recent GDPR updates and the Facebook scandal, the way in which social media marketers have to market on social media, digital marketing has changed dramatically. Learn how and why you can do … [Read more...]

The Definitive Guide to Content Curation: Strategies, Tips, and Tools

Blog / Social Many of us are curating content without even thinking about it. We're sharing that quirky New York Times article on Facebook. We're quoting celebrity tweets and making funny (well, funny to us) quips on Twitter. What is … [Read more...]

4 Powerful Lessons My Facebook Prank Taught Me About The Power Of Social Media Marketing

Two years ago, a Facebook prank made me stop underestimating the power of the social media. I had read a lot about the Social media's marketing power at the time, but I still took it for granted and certainly didn't exploit it as an entrepreneur, not … [Read more...]