What is Internet Marketing? Your Guide to Today’s Online Marketing

Internet marketing is the most inexpensive way to reach your target market, regardless of the size of your business.But what is internet marketing, really? Defining Internet Marketing Also called online marketing, internet marketing is the process of … [Read more...]

14 Great Content Marketing Tools You’ve Got to Try In 2018

Content marketing is an ever evolving process, but it remains one of the most effective means of branding and promoting a business available today. It's also a time consuming activity that warrants an entire team dedicated 100% to the task. … [Read more...]

Content Marketing Evolution: Major Content Marketing Trends for 2018

Do you remember upgrading from an old square TV to a high-definition model? It was an amazing leap forward in the viewing experience. Then came 3D televisions...and no one really cared. Then even bigger screens, then curved displays, OLED, smart TVs, … [Read more...]

7 Things to Start, Stop, and Keep Doing With Email Marketing in 2018

As a new year begins, it's a good time to assess our tactics, routines, and strategies. Are you happy with the ROI that your email marketing generates or is it time to make some adjustments? Sometimes, we get in a rut and need a little refresher to … [Read more...]

10 WAYS TO SUCCESSFUL SOCIAL MEDIA MARKETING

Social media platforms have proven to be the best places to get a reliable audience for bloggers or any other person doing work online, but even with these large active social media users, many bloggers have faced many challenges trying to tap into … [Read more...]

Top Tips for Instagram Influencer marketing

Instagram has become an effective digital marketing platform for many brands, who uses it to market themselves through influencers. Recently, Instagram has crossed 400 million active users, which makes it a better marketing place than Twitter. One of … [Read more...]

Social Media Marketing Moves from Megaphone to Targeted Conversations

The emergence of social media in marketing has drastically revolutionized the ways marketers and brands engage with consumers. Moving away from more traditional digital tactics, brands have started leveraging influencers to amplify their messaging, … [Read more...]

What the Psychology of Persuasion Shows Us About Geting Influencer Marketing Right

Influencer marketing has been one of the biggest buzzwords and trendiest communication strategies of 2017. Tom Ward, writing for Forbes, certainly thinks so and suspects the trend will continue in 2018. The way we talk about influencer marketing … [Read more...]

What Your Content Marketing ROI Report Should Look Like

Kevin Kononenko, growth marketer for Databox, shares how the app can help marketers truly track content marketing ROI during each stage of the inbound marketing funnel. Have you ever sat back and wondered, "Why the heck am I creating this content in … [Read more...]

Study: 39% of marketers will increase influencer marketing budgets in 2018

In "The State of Influencer Marketing 2018," a survey of 181 marketers released today by content marketing platform Linqia and made available to Marketing Dive, 86% of marketers reported using influencer marketing in 2017 — and, of those, 92% said it … [Read more...]