6 Tips For Email Marketing Success This Holiday Season

Black Friday and the holidays are fast approaching. Big box retailers have filled their storefronts with holiday décor, and Santa will soon to have hour-long lines at the mall. You've got a choice with your brand: to embrace holiday marketing or to … [Read more...]

6 simple steps to execute successful influencer marketing campaigns

Communicators know that building long-term trust is crucial. Trust previously derived from high-quality marketing materials and effective sales teams; now it comes from third-party influencers that sales teams never meet. According to one study, … [Read more...]

Influencer Marketing 101

According to eMarketer, 84% of marketers expect to launch at least one campaign involving an influencer in the next 12 months.In our guide Influencer Marketing 101, you'll learn how to craft a successful influencer marketing strategy from start to … [Read more...]

5 Content Marketing Tools You Can Use To Grow Your Business

By Jared Atchison, co-founder of WPForms. Looking to level up your content marketing program to grow your business? Creating a successful strategy can be time-consuming. However, by adding the right tools to your arsenal, you can save your money and … [Read more...]

6 Fantastic Free Tools For Powerful Content Marketing

Every successful online marketer will have an arsenal of weapons to call upon to optimise their output, and the six tools I present to you today have been tried and tested by my experienced team. We're always on the lookout for nifty ways to ensure … [Read more...]

Influencer Marketing Is About Data, Not Celebrity Deals

Rob TrauberCEOJohnny Was Zackary Cantordirector of decision sciencesGlobalWide Media The influencer marketing space shows no signs of slowing down. But to have a successful strategy, brands need more than just celebrity endorsements. Identifying the … [Read more...]

3 times authenticity mattered in influencer marketing campaigns

by Gloria Stitt, VP of marketing, Julius The common denominator in any successful influencer marketing campaign is finding the right way for an influencer to reach and engage the right audience. More than anything else, this requires authenticity. … [Read more...]

Top Brands Share Secrets to Successful Influencer Marketing [Video]

Influencer marketing has become one of the most powerful tools in outreach, and many of the world's biggest brands are finding unique ways to strategize around this new channel and navigate its integration into the broader marketing mix. In this … [Read more...]

The Rules of Social Media Marketing Success: Value and Listening

You've listened to your audience, you've planned your social media marketing strategy. Over time, you built relationships and trust with your audience. Your leadership set the tone for the rest of your company to follow and as a result, you attracted … [Read more...]

Influencer Marketing Is About Data, Not Celebrity Deals

Rob TrauberCEOJohnny Was Zackary Cantordirector of decision sciencesGlobalWide Media The influencer marketing space shows no signs of slowing down. But to have a successful strategy, brands need more than just celebrity endorsements. Identifying the … [Read more...]