4 Great Ways to Use Content Marketing for Sales

“Content” is a buzzword on everyone’s minds these days. You could probably rattle off several reasons for that right off the bat: good content drives web traffic, creates inbound customer interest, and helps you establish a name for yourself as a leader in your industry. But did you know you can also integrate content much more directly into the sales process, and often further down the sales funnel?

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.