Hopefully, you’re one of the 42% of content marketers who document their content marketing strategy Which means that, before you create any piece of content, you know who you’re creating it for and what channels you’ll use to promote it. But, is knowing this enough? Actually, it’s not. This information gives you a head start, but it’s just that.
About Michael Stuart
Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.