Content marketing isn’t all about your brand. There are many opportunities to share content relevant to your audience that you didn’t write. Industry voices, trade publications, and your partners all develop content that would interest your buyers. Part of your content strategy should include content curation.
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About Michael Stuart
Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.