How to Perfect Your Influencer Marketing Campaign

Websites that Wow: 4 Strategies for Maximizing your Online Marketing Best Tools for Social Media Strategy Creation Twitter Etiquette: The Balance Between Organic & Annoying 5 Reasons Your Blog Content Is Not Getting Shared and How to Fix It Social … [Read more...]

3 Ways To Kill It With Social Media Marketing

Do you really want to be successful on social media, and be loved by your fans and followers? Here are 3 ways to kill it with social media marketing and rock your online reputation... Social Media Marketing Helps Brands Manage Their Online … [Read more...]

Use Email Marketing to Build Engagement Around Your Brand

A game changer in modern marketing is the ability to foster genuine interactions between brands and people, creating a personalized experience for consumers. Reaching out to and staying in touch with your audience is the number one priority in a … [Read more...]

Dating and Digital Strategy

You’re ready for the world to know what you’re all about. How you're different; approachable,  alluring, easy-on-the-eyes. This is your digital strategy, not your dating profile, yet courting a customer is a lot like getting a date, both … [Read more...]

The next big thing for hotels: leveraging the power of influencer marketing

I would like to start off by making a statement to set the scene. Every one of us has either been an Influencer and/or been Influenced at some time in our lives. I would also like to state, that most, if not all of us, have acted upon at least one … [Read more...]

4 Powerful Lessons My Facebook Prank Taught Me About The Power Of Social Media Marketing

Two years ago, a Facebook prank made me stop underestimating the power of the social media. I had read a lot about the Social media's marketing power at the time, but I still took it for granted and certainly didn't exploit it as an entrepreneur, not … [Read more...]

How Tom’s of Maine Found Success in Micro-Influencer Marketing

Influencer marketing is about growing your audience and leveraging the voice of well-connected people ... but using influencers with the biggest audiences isn't always the answer. Tom's of Maine uses a micro-influencer model to get the word out about … [Read more...]

How to Add Video to Your Social Media Marketing Strategy

Video has taken over the internet. And I'm not just talking about cute cat videos or the latest delectable dessert from Buzzfeed's Tasty (those things are amazing!). Over. every single day. businesses that use social media video see revenue grow 49% … [Read more...]

Video Series: Top Content Marketing Predictions for 2018

Last year around this time, we asked reached out to a series of content experts (many of which are included in this post), to ask them for their top content prediction for 2017. By and large, the explosion of video content was a top prediction and … [Read more...]

Capitalizing on Healthcare SEO and Content Marketing When the Niche Calls for It

If you work on behalf of a healthcare professional, like a physician, dentist, or other types of healthcare professional, you probably have an idea of the nature of customer service and especially as it relates to the specific clientele of the … [Read more...]