Video is not only a content type anymore, but it has also become a culture. Before that, theater movies and TV had driven the culture, and the only thing that has changed over the past few years is the platform. Culture is what drives the marketing around it, and 83% of marketers believe that video is becoming increasingly important; a clear indication of more brands using … [Read more...] about Video marketing: The ultimate guide (You’ll only need this)
Business Development Manager / Brand Partnerships Open Influence, the leader in social influencer marketing, is looking for a London based Business Development Manager / Sales Manager to join our high performing sales team. The primary responsibility is to drive and grow new business revenue... Read more … [Read more...] about Can influencer marketing work for any industry?
The following is a guest post from Gil Eyal, CEO and co-founder of HYPR Brands. Aside from the fact that they used a competitor's platform, Snap's approach was fairly standard. Snap hired social media star Luka Sabbat to promote Snap Spectacles on Instagram. The relationship was covered by the now standard industry "Pay and Pray" model where brands pay influencers in advance … [Read more...] about Even social networks are struggling with influencer marketing
Email marketing remains a key element in any effective outreach strategy, and there are always new trends and developments within email creation that can help you develop more responsive, engaging messages. That's what this infographic is all about - the team from Connext Digital have put together this listing of key email marketing trends to be aware of in 2019. Read more … [Read more...] about Email Marketing: Emerging Trends to Survive 2019 and Beyond [Infographic]