Confused by content marketing? It’s simply about great storytelling

August 9, 2021 By Michael Stuart

SuppliedAndrea Stevens says developing content (aka ‘stories’) is a great way for businesses to build connection, familiarity, trust and empathy with your target audiences.OPINION: Content marketing is nothing new. The concept has been around a while, but the words are often bandied about as a…

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.