• Skip to main content
  • Skip to primary sidebar
  • Home
  • News
  • Hot Trends
    • Alltop Sites
    • SEO Tools
    • Text Tools
    • Pearl Trees
  • About
  • Contact

1stOnlineNews

with amplified content marketing

Amplified Content Marketing News
You are here: Home / Content Marketing / Content Marketing For Launching A New Product

Content Marketing For Launching A New Product

March 11, 2014 By Michael Stuart

Guy-KawasakiGuy Kawasaki shares some of his invaluable advice.

Content Marketing Tips for Launching a New Product

  • Start building your social media following the moment you decide you’re going to have a product, Guy says it takes at least a year to build a solid following.
  • Position yourself as an expert in your respective niche by sharing excellent content. The idea behind this is after building a reputation by providing great content you will have earned the right to promote your product when it’s finally done.
  • Have a product other people want to be affiliated with.
  • Guy helps almost everyone who asks for help, and they often reciprocate when he needs a favor.
  • Guy crowd-sources feedback long before the product is finished. There’s always someone smarter out there who can provide feedback to make it better.
  • Releasing content in the early stages also helps to build evangelists for his products since they feel more personally invested in it.

Note: Guy is a big fan of Google+

See the interview video: http://www.youtube.com/watch?v=jRhsA1GjYg0

Read more: Content Marketing Tips For Launching A New Product: Interview With Guy Kawasaki

Filed Under: Content Marketing, Strategy Tagged With: marketing, startup

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.

Primary Sidebar

Latest News

Three Ways to Use Google Trends for SEO in Your Content Marketing

Content marketing is like cooking. There are days when you are inspired and creative and deliver the … [Read More...] about Three Ways to Use Google Trends for SEO in Your Content Marketing

26% of U.S. Workers Would Rather Undergo a Root Canal Than Follow This Workplace Policy

Opinions expressed by Entrepreneur contributors are their own. According to a recent … [Read More...] about 26% of U.S. Workers Would Rather Undergo a Root Canal Than Follow This Workplace Policy

Amplified Content Marketing by 1stOnlineTech · Log in