Influencer marketing continues to grab the attention of brands everywhere, especially in light of the ongoing attack on advertising through ad blockers. But one network that has proven difficult to tap into — thanks to its stance on third-party tools using its API and difficulties measuring performance metrics — is Snapchat.
About Michael Stuart
Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.