Why did infographics become so popular and why does this form of media continue to be an effective content marketing vehicle?
1. Visual marketing is easier to absorb. We are visual creatures and able to absorb visual elements quite easily.
2. Media outlets love infographics. Larger media outlets love info-graphics because they drive engagement.
3. Sharing on social media is easy. Consumers love info-graphics and love social media, and when you combine the two you can strike gold.
“An infographic needs to tell a story visually in order to be successful
and not just contain random data compiled together.”
One single amazing infographic can produce better results then many done hastily.
- Focus on quality
- Expand your reach
- Get interactive