How does a clever video marketing campaign and strong influencer marketing partnership help boost sales? Just ask Michelle St. Jacques, Kraft Heinz’s Head of Brand & Innovation. In 2017, Kraft Heinz launched a marketing campaign that garnered over 4.5 million views, over 70 million social media impressions, and over 750,000 likes, comments, and retweets in a mere nine days.
About Michael Stuart
Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.