How to overcome 3 influencer marketing obstacles

Influencer marketing can yield high returns on investment, yet some still shy away from this potentially lucrative tactic. Successfully navigating the burgeoning world of influencer marketing can be tricky—especially if you’re promoting a startup or other small business. Identifying the right influencer.

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.