Email marketing is a mainstay of nearly every company’s marketing strategy. It provides an easy and personal way to directly reach out to one’s prospects and consumers, and it boasts high engagement rates relative to other marketing channels. Not only that, as a key revenue driver it often acts as the core of many companies’ demand engines – in fact, a recent study of B2B marketers found that 59% reported that email marketing was their most effective channel for revenue generation.
Increase your email marketing conversion rates with these simple tricks
August 11, 2018 By
