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You are here: Home / Content Marketing / Influencer Marketing for Content ROI

Influencer Marketing for Content ROI

April 22, 2015 By Michael Stuart

Interacting with influencers has many benefits, including:

  •     Awareness
  •     Traffic
  •     Expert feedback

If you want influencers to share your content, promote your brand and bring up your product in their conversations and presentations, you first have to find them.

YourStoryBusinessValue

Influencers typically share keys traits, including:

  • Passion
  • Generosity
  • Charisma
  • Tech-savviness
  • Responsibility
  • Ambition
  • The Power of Persuasion

How to Connect with Influencers

1. Read  their books
2. Engage on their blog
3.  Interview influencers
4. Guest blog
5. Share their work on social media
6. Meet at conferences
7. Connect people

8. Showcase influencers in your newsletter
9. Buy their info-products
10. Endorse them

Influencer marketing works best when you’re giving before getting, delivering value before expecting anything in return. So, If you employ a mix of the aforementioned strategies, the influencers will soon be returning the favor, sharing your content and recommending your product or service.

Via: www.curata.com/blog/influencer-marketing-10-tips-to-boost-content-roi/

Filed Under: Content Marketing, influencer marketing Tagged With: amazon, blog, brand, business, content, content marketing, curation, email, influencers, linkedin, marketing, PR, publishing, sem, Social Media, website

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.

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