Labour makes social media marketing a key part of its election strategy

Labour has created its own digital tool called Promote to put targeted social media marketing at the heart of its general election campaign.Promote is linked with Labour’s voter database and will enable the party to identify specific people in a constituency for candidates to target a message to,…

Link: Labour makes social media marketing a key part of its election strategy
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About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.