Legal Recruiter Shoots Itself in the Foot with Content Marketing

Marketers have taken on the position that content marketing is king. A company can display its own knowledge and authority or ride on that of third parties, such as media outlets or social media influencers. But there’s no such thing as risk-free marketing. An influencer may have a faked following.

Link: Legal Recruiter Shoots Itself in the Foot with Content Marketing
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About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.