More Emails, More Sales? The Surprising Argument For Aggressive Email Marketing.

Don’t annoy your customers. If there’s a cardinal rule of email marketing, that’s it. Thus, most marketers describe the ideal email strategy as a careful balancing act between frequency and engagement. Sure, you need to send enough emails to stay on the customer’s radar. But send too many and…

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.