Conversions.Traffic.Everybody wants them, but not everybody knows the little ways they can improve their content marketing to get them.According to The Goal Pyramid by Matthew Michaelwicz, breaking down your big goals (like more traffic, more … [Read more...]
6 Unique Approaches to eCommerce Content Marketing
August 16, 2018 By
Ecommerce companies have undergone a revolution since the early days of online retailing. This revolution has happened from the grassroots as brands have realized the power of content marketing. By utilizing content marketing, retail brands can … [Read more...]
5 Inspiring Content Marketing Case Studies (with Results!)
August 15, 2018 By
It's hard to keep track of everything new in content marketing, especially if you consider that 91% of B2B marketers and 86% of B2C marketers indicate they are using content currently as part of their overall marketing strategy. There are many … [Read more...]
Instagram & the Shift Towards Data-Driven Influencer Marketing
August 13, 2018 By
Join this panel featuring three "OGs" in the influencer industry: Andy Torres, one of the first international fashion bloggers; Daniel Saynt, one of the first creators of a media property; and Vicki Frid, founder of one of the first digital marketing … [Read more...]
Increase your email marketing conversion rates with these simple tricks
August 11, 2018 By
Email marketing is a mainstay of nearly every company's marketing strategy. It provides an easy and personal way to directly reach out to one's prospects and consumers, and it boasts high engagement rates relative to other marketing channels. Not … [Read more...]
The 10-Step Content Marketing Checklist
August 10, 2018 By
In the last few years, content marketing has become the marketing approach that all the cool kids are supposed to be doing. Coca-Cola is doing it, IKEA is doing it, Copyblogger has been doing and talking about it for more than 10 years now. So it's a … [Read more...]
