What is Internet Marketing? Your Guide to Today’s Online Marketing

Internet marketing is the most inexpensive way to reach your target market, regardless of the size of your business.But what is internet marketing, really? Defining Internet Marketing Also called online marketing, internet marketing is the process of … [Read more...]

14 Great Content Marketing Tools You’ve Got to Try In 2018

Content marketing is an ever evolving process, but it remains one of the most effective means of branding and promoting a business available today. It's also a time consuming activity that warrants an entire team dedicated 100% to the task. … [Read more...]

7 Things to Start, Stop, and Keep Doing With Email Marketing in 2018

As a new year begins, it's a good time to assess our tactics, routines, and strategies. Are you happy with the ROI that your email marketing generates or is it time to make some adjustments? Sometimes, we get in a rut and need a little refresher to … [Read more...]


Social media platforms have proven to be the best places to get a reliable audience for bloggers or any other person doing work online, but even with these large active social media users, many bloggers have faced many challenges trying to tap into … [Read more...]

Content Curation: A necessary skill for today’s learners

Curation is the "ability to find, to filter, to evaluate, to annotate, to choose which sources are valuable" (Valenza, Boyer , Curtis, 2014). In our information-rich age, not only is it necessary to curate, but creating content from curated resources … [Read more...]

Top Tips for Instagram Influencer marketing

Instagram has become an effective digital marketing platform for many brands, who uses it to market themselves through influencers. Recently, Instagram has crossed 400 million active users, which makes it a better marketing place than Twitter. One of … [Read more...]

What Your Content Marketing ROI Report Should Look Like

Kevin Kononenko, growth marketer for Databox, shares how the app can help marketers truly track content marketing ROI during each stage of the inbound marketing funnel. Have you ever sat back and wondered, "Why the heck am I creating this content in … [Read more...]

Study: 39% of marketers will increase influencer marketing budgets in 2018

In "The State of Influencer Marketing 2018," a survey of 181 marketers released today by content marketing platform Linqia and made available to Marketing Dive, 86% of marketers reported using influencer marketing in 2017 — and, of those, 92% said it … [Read more...]

The Top Influencer Marketing Trends and Challenges of 2018

Most B2C marketers who run influencer campaigns plan to increase or maintain their budgets for those programs this year, according to recent research from Linqia. The report was based on data from a survey of 181 marketers whose firms run influencer … [Read more...]

7 Steps in Creating a Winning Social Media Marketing Strategy in 2018

Just a few years ago, you could get away with building a social media marketing strategy on the fly. As long as you were present, you were doing more than your competitors-right? Well it's 2018 and not much of the same logic applies today. With 30% … [Read more...]