Harvard Business Journal’s Power of 1% in Digital Transformation

Many organizations are moving to adopt digital technologies, but the speed of adoption is ever increasing and most organizations need to move at a faster pace to avoid competitive disadvantage. A new approach is needed where companies commit to an … [Read more...]

7 Reasons to Add Influencer Marketing To Your Business Strategy

Souce Internet users spend an average of 135 minutes per day on social media. Thence, marketers have shifted their major part of marketing strategy on social media platforms. However, Influencer marketing has become one of the most effective ways to … [Read more...]

THE DIGITAL TRANSFORMATION | Are you participating?

 Digital transformation is the term given to the transformation of business activities, processes and models to fully leverage the opportunities of new digital technologies. The aim of integrating digital technology into all areas of a … [Read more...]

Which Metrics Should Your Business Be Using To Measure Influencer Marketing?

In the past, it was often difficult to accurately measure marketing methods to determine which methods were driving the highest levels of traffic. Today, we have access to a wide array of online marketing methods, including social media and … [Read more...]

99 Collaboration Tools You Should Know in 2019

Collaboration tools drive business today. In the last two decades, organizations have learned, sometimes through painful trial and error, that email and meetings aren't adequate tools on their own for people to work together. (Can you believe anyone … [Read more...]

How to Build a Culture of Collaboration

Collaborative teams are becoming one of the key drivers for innovation across a wide range of industries. By sharing ideas and working together to develop unique solutions to problems, these teams have shown themselves to be resourceful and … [Read more...]

8 Sales Email Subject Lines That Get Results

Email is a force to be reckoned with for your business. A well-coordinated email campaign can quickly build momentum for your product or service, and recipients favor it. Creativity is critical to keeping your emails in the inbox where they belong. … [Read more...]

How to Capture Qualify and Close Sales Leads

Everyone wants traffic, but few know how to get it. That was the hypothesis behind the birth of Growth Machine, an SEO-focused content marketing agency. If you’re involved in sales for an agency or another business with a sales cycle, there’s … [Read more...]

What I’ve learned from “Making Websites Win”

The book is pure gold: “Making Websites Win” indeed is the ultimate guide to growing any web business, and there is a lot to be learned from the book. It contains 12 years of demonstrated knowledge from the authors Dr. Karl Blanks and Ben Jesson, … [Read more...]

Do you find social media marketing overwhelming?

Social media is enjoyable and addictive - we are all guilty of mindlessly scrolling our news feed on more occasions than we would like to admit. Just as consuming social media can be fun, marketing through the means of social media channels can be … [Read more...]