Each day about 2 million blog posts, and billions of content pieces on Twitter, Facebook, Instagram and other platforms are published without fail. Marketers are faced with capturing their own new Pokémon monsters to stand out and lead. Despite these … [Read more...]
Content Marketing & Content For Sales
June 16, 2018 By
ontent marketing and content for sales are both the practice of using content to draw closer to the buyer, but what's the difference? Bernie Borges, CMO of Vengreso, explains in this short five-minute video. Content marketing is generally associated … [Read more...]
Why I Choose Email Marketing for Best ROI
June 15, 2018 By
As a business owner, it's always a good idea to effectively use the marketing tools that are bringing you the most success. Measuring success as a business typically pertains to ROI, sales/income, and new customer acquisition. Reaching your target … [Read more...]
No Lies: How to Get Content Marketing Right in E-Commerce
June 15, 2018 By
Content marketing is a great, wonderful, powerful way to earn attention and loyalty online ... but much of what the industry talks about comes from a B2B perspective. A lot of the rules change when you move to the B2C sector, and still more change … [Read more...]
How to Incorporate Video Content into Your Content Marketing Strategy
June 14, 2018 By
Internet is flooded with millions of articles. In an era of information overload where your audience is already thrashing about in a deluge of content, how can your content hope to stand out in the crowd? If you want to stay ahead of the game in this … [Read more...]
How to Get Content Marketing Wrong? Think Like a PR Person
June 12, 2018 By
If you want to be taken seriously as a content marketer, stop acting like a member of the PR team. If you want to show that content marketing is a distinct contributor to business results, stop using only PR metrics. Every time you use PR-centered … [Read more...]
How Content Marketing Drives Sales Throughout the Buyers’ Journey
June 10, 2018 By
Don't have the time, staff, or budget to produce enough content for all of your marketing channels? Curation can help. Download our hands-on guide and learn time saving ways to sift through the noise and quickly find content gold! You'll be curating … [Read more...]
