Around 37% of the world's population is on social media. It's a fantastic place to engage your customers, build relationships and ultimately sell more. Now, I know what you're thinking - 37% of the world's population is a lot. Moreover, social media … [Read more...]
How Chatbots Are Influencing the Future of Content Marketing
December 5, 2017 By
Modern consumers crave authentic conversations. To deliver on those expectations and provide more personal experiences, marketers are constantly seeking powerful content tools and better, smarter tech. Although turning to robots doesn't immediately … [Read more...]
How Chatbots Are Influencing the Future of Content Marketing
December 3, 2017 By
Modern consumers crave authentic conversations. To deliver on those expectations and provide more personal experiences, marketers are constantly seeking powerful content tools and better, smarter tech. Although turning to robots doesn't immediately … [Read more...]
The Holy Mantras for a Successful Email Marketing Strategy [Infographic]
December 2, 2017 By
Oftentimes, a gap exists between an email marketer's expectations and the subscriber's perception of your email message. Such a gap exists because most marketers fail to strategize their campaigns to befit subscriber demand. . When you're expecting a … [Read more...]
How to Upscale: 7 Tips That Marketers Know About Holiday Email Marketing
November 24, 2017 By
The meaning of 'Holidays' is subject to perspective. It can be a good opportunity for throwing a Halloween party, catching up with long lost friends, carving a turkey during Thanksgiving, waiting expectantly for that specific deal during Black Friday … [Read more...]
20 Amazing Writing Tools That Will Rock Your Content Marketing
October 25, 2017 By
You need to adapt. New technology and on-the-go expectations from your audience have led to a growing need to 'systemize' your life and increase your efficiency. The field of personal effectiveness and productivity is fueled by an increasing number … [Read more...]
Influencer marketing is growing up with tighter contracts
September 28, 2017 By
Influencer marketing is moving from a sidelight to a major part of marketing strategies, leading to tighter expectations and contractual obligations that guarantee social stars' rights and advertisers' needs. Agency Digital Brand Architects updated … [Read more...]
10 Low-Cost Tools to Get Started with Influencer Marketing
August 31, 2017 By
This is the year for influencer marketing. Heard that before? That's because year after year; influencer marketing growth has eclipsed expectations. A recent study of marketers found that 84 percent of businesses have a campaign planned in the next … [Read more...]
