THE DIGITAL TRANSFORMATION | Are you participating?

 Digital transformation is the term given to the transformation of business activities, processes and models to fully leverage the opportunities of new digital technologies. The aim of integrating digital technology into all areas of a … [Read more...]

99 Collaboration Tools You Should Know in 2019

Collaboration tools drive business today. In the last two decades, organizations have learned, sometimes through painful trial and error, that email and meetings aren't adequate tools on their own for people to work together. (Can you believe anyone … [Read more...]

Why Businesses Can’t Ignore Google AMP Stories

The Accelerated Mobile Pages (AMP) project was launched by Google in February of 2016 with the goal of putting mobile performance above everything else on the web. And Google definitely met their goal. AMP powers more than two billion mobile pages … [Read more...]

Mobile-First Indexing: What Google’s Latest Algorithm Update Means For Your Content Marketing

Over the past year, Google has been referring to their shift to a mobile-first index. According to many experts, it's one of the most significant changes to Google search results for quite some time.In this post, we'll look at what the update means, … [Read more...]

How To Integrate Your App With Email Marketing During Mobile App Development

Overview Many top mobile app development companies create amazing apps for your business. You know these apps are unique with huge user benefits. But at the end, you experience difficulty in your quest to reach customers. It becomes more worrying … [Read more...]

Back to basics with these 6 tips for foolproof email marketing

In a world dominated by social and mobile, email marketing isn't shiny and new. Yet it remains one of the most effective channels a company has for reaching its audience. The reason? US marketers report a median ROI of 122 percent from email … [Read more...]

Convince and Convert: Social Media Consulting and Content Marketing Consulting

The holiday season is officially here. Let the e-commerce games begin! As we have seen over the past few years, e-commerce sales are on the rise. This 2017 holiday season, online sales are projected, yet again, to increase as much as 18 percent from … [Read more...]

Micro Influencer: A comprehensive Guide to Micro-Influencer Marketing

Micro-influencers have 22.2 times more conversations weekly about recommendations on what to buy when compared to an average consumer Influencers in the 10k-100k follower range offer the best combination of engagement and broad reach 59 percent of … [Read more...]

Micro Influencer: A comprehensive Guide to Micro-Influencer Marketing

Micro-influencers have 22.2 times more conversations weekly about recommendations on what to buy when compared to an average consumer Influencers in the 10k-100k follower range offer the best combination of engagement and broad reach 59 percent of … [Read more...]

5 Brands That Prove Live Video Is The Future of Content Marketing

By 2019, Cisco predicts that internet traffic from videos will make up 80% of all internet traffic worldwide. Thanks to the mass adoption of high-speed internet and in particular, mobile internet, a video is now the most powerful content marketing … [Read more...]