When you have to manage multiple social media accounts - or even just one really busy account! you need to constantly check your mentions and comments, publish new content, and make sure everything is running smoothly. But, you can't always be at your desktop computer and you need a way to be able to check your mentions and respond even when you're on the train, in your car, or … [Read more...] about Social Media Marketing Tools for Managing your Accounts on the Go
Are you following thought leaders who challenge, inspire and impact your thinking daily?Well, you should be. If you aren't already following these 10 thought leaders, you should add them to your respective Twitter feeds.Jeff Bullas: @jeffbullas 7 Smoking Hot Changes Coming to Content Marketing... … [Read more...] about 10 Social Media Marketing Thought Leaders to Follow on Twitter
Editor's Note: The following contains spoilers for Game of Thrones. This Sunday, the world will return to its proper axis as you and me and everyone we know sits back with a flask of grog and a huge roasted turkey leg to "enjoy" the newest season of blood-soaked HBO juggernaut Game of Thrones. Of course, there's one question on everyone's mind: Is America's Sweetheart and … [Read more...] about You Know Nothing, SEOs: Search Engine Optimization is (only) as Dead as Jon Snow
Not all influencers are created equal. Whilst one 'influencer' may have millions of followers... if your brand doesn't speak to that audience, then that person's position of authority is basically meaningless... it's the alignment of the influencer to the industry that is the key.If we look at... Link: Influencer marketing. What does it mean? via www.newsmodo.com … [Read more...] about Influencer marketing. What does it mean?
A few months back I wrote about Cosmopolitan magazine in my letter for the CMI weekly newsletter (hey, don't judge ... this is for work). In looking through its media kit, I saw that Cosmopolitan reaches a monthly audience of over 14 million women via the print magazine and over 50 million... … [Read more...] about The Future Model for Content Marketing and Media Are Identical