Harvard Business Journal’s Power of 1% in Digital Transformation

Many organizations are moving to adopt digital technologies, but the speed of adoption is ever increasing and most organizations need to move at a faster pace to avoid competitive disadvantage. A new approach is needed where companies commit to an … [Read more...]

How to Plan a Successful Influencer Marketing Strategy in 2019

We're almost at the end of 2018 and this is a good time reevaluate your marketing strategies to make sure that you're all set for next year. Influencer marketing has evolved a lot in the last few years. And by 2020, the global spend on influencer … [Read more...]

5 Simple Tricks and Skills Required for A Successful Career in Digital Marketing

Digital advertising is expected to grow to approximately Rs. 19,000 crores in India by 2020, and it's only going to accelerate the career opportunities in digital marketing. According to a report generated by Hootsuite, there are close to 3.028 … [Read more...]

10 essentials for your social media marketing campaigns

It's nearly impossible to run a successful business today without a social media strategy. Unfortunately, social media marketing requires a lot more than just signing up for a Facebook account and posting the occasional meme. Succeeding online … [Read more...]

7 Essential Elements for Effective Internet Marketing

Internet marketing is about converting visitors into buyers. Visitors don't make you money-buyers do. So how do you turn traffic into profit? How do you convince web surfers to hand over their credit card info and offer you some of their hard-earned … [Read more...]

7 Stages Of Highly Successful Content Marketing

Every social media manager is looking for various ways to keep the business on the cutting edge. Content marketing is the solution to remain relevant and, more importantly, efficient and effective in today's world that is leaning towards social media … [Read more...]

Influencer Marketing Lessons from Fashion Nova and Zara

LONDON, United Kingdom — Influencers continue to grow in popularity as a way for brands to appeal to their customer and attract new audiences. However, some fashion brands have been more successful than others, with Fashion Nova, Zara, KKW Beauty and … [Read more...]

5 Major Tips to Build & Improve Your Online Presence with Content Marketing

You know what's essential to finding success with content marketing?Building your online presence strategically and consistently.As you construct your content foundation, your authority grows. As your authority grows, people's trust in you grows, … [Read more...]

Inside Influencer Marketing Software: 11 Secrets for Success

The rising need for influencer marketing software that can keep up with digitally savvy marketers can no longer be ignored. With 92% of 18-to-34 year-olds saying they seek recommendations from friends and family when considering a product purchase, … [Read more...]

New Survey: Nearly 70% of Businesses Use Email Marketing

But is email marketing really dead? Not according to statistics. There are more than 4 billion email accounts across the world, and businesses are more successful at reaching consumers through email than social media: 90% of emails reach the correct … [Read more...]