Video is not only a content type anymore, but it has also become a culture. Before that, theater movies and TV had driven the culture, and the only thing that has changed over the past few years is the platform. Culture is what drives the marketing around it, and 83% of marketers believe that video is becoming increasingly important; a clear indication of more brands using … [Read more...] about Video marketing: The ultimate guide (You’ll only need this)
While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. There are hundreds of content marketing tools available, some free or cheap and some very expensive. They... Read more … [Read more...] about The 19 Best Content Marketing Tools in 2019
Do you manage your own social media marketing or the social selling strategy for another company? Are you hoping to launch a successful social media campaign? The process can be pretty overwhelming. Between producing content on a multitude of social media platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in … [Read more...] about Top 20 Best Social Media Marketing Tools
As your online presence expands, you may find it difficult to maintain your social media responsibilities. And while you should continue to regularly post original content, there are occasions when it's acceptable to set your marketing efforts on automation mode. In fact, it's arguable that no successful social media marketing campaign can be done without some sort of … [Read more...] about 6 Social Media Marketing Automation Tools (and How to Use Them Properly)
Digital transformation is the term given to the transformation of business activities, processes and models to fully leverage the opportunities of new digital technologies. The aim of integrating digital technology into all areas of a business is to improve operations and how they deliver value to customers, employees, suppliers, partners and stakeholders. This … [Read more...] about THE DIGITAL TRANSFORMATION | Are you participating?