That ‘Digital Strategy’ You Keep Talking About? It’s Just Business Strategy

Advice on how to become a better “digital business” is everywhere you turn these days. . With so much chatter, it’s easy to feel as though the decisions you make around digital are completely distinct from your core business strategy. But this could be your fatal mistake. A great digital strategy (and stellar digital experiences for your customers) plays a huge part if your organization aims to become more customer-centric and competitive.

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.