The A-Z guide to influencer marketing

Ninety-five percent of consumers trust recommendations from others — even people they don’t know — over branded content. That statistic alone supports the value in developing an influencer marketing program, but if you’re like most marketers and agencies, the process of searching for and courting influencers may feel daunting.

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.