The future of influencer marketing: B2B influencer engagement

When you hear the phrase “influencer marketing” – a consumer product example comes to mind, doesn’t it? It’s a kid on Instagram, being paid to post a photo of a pair of shoes, or some such thing. Well…that’s not the only game in town. In fact, it may not be the best game in town, over the long term.

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.