The inherent disparity between TV and influencer marketing regulation needs to be fixed

Recently, the ASA put out guidelines which, in their words “help social influencers stick to the rules by making clear when their posts are ads.”While I welcome anything that will help drive transparency in the market, I think there is a massive double standard at play when you compare theose to…

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About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.