Understanding Influencer Marketing: Expert’s Advice

Amplifying brand reach. Gaining credibility. Saving dollars. These are just some of many benefits of effective influencer marketing strategies. Consumers respond to the opinions of people they trust and they are often motivated by word of mouth rather than ads, as brand content is everywhere and consumers have started to become desensitized to it.

About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.