Why Bootstrapping Your Organization is the Way to Go

Venture capital is not the only way to grow your organization and it may not be the most appropriate way to move forward.

Bootstrapping your organization, while personally risky, offers you the most control of where your firm will go in the future.

Venture capitalists have one thing in mind – return on investment, but what is yours?

  • Are you so excited to be working on this project that it is your life’s mission?
  • Venture Capital can significantly impact your workplace culture in a very negative way.
  • People want to work at a company that values them and is transparent in their plans for growth.
  • Employees need to know how any changes will impact them personally.
  • Investors only interested in ROI can decimate current corporate culture by focusing only on ROI.
  • Have you looked into the new funding websites like kickstarter.com?

A new philosophy called “Lean Startup” is taking the industry by storm.

Referenced as “changing everything” by Harvard Business School, lean startup principals seem to be in tune with today’s technology and times.  See why-the-lean-start-up-changes-everything


“The Lean Startup isn’t just about how to create a more successful entrepreneurial business… it’s about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to healthcare, and to solving the world’s great problems. It’s ultimately an answer to the question ‘How can we learn more quickly what works, and discard what doesn’t?” says Tim O’Reilly

Today, it’s a must to delight customers and exceed their expectations. Investors don’t always look at the long term goals entrepreneurs may see as important, as their future.

Bootstrapping your organization gives you all the freedom necessary to take your company to where you want it to go. And today with crowd funding, lean startup, and virtual technology’s low overhead – it’s never been easier.

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Check out this cool interactive info-graphic tool for innovation ideas



About Michael Stuart

Mike's experience in the technology industry is quite extensive, serving both as a designer of complex enterprise applications and as a corporate executive. In his previous life, Mike was founder and CEO of AssetWorks Inc. the industry leader in facility management solutions. Currently living on the Texas coast helping with digital strategies using Amplified Content Marketing.